Contact:

Wayne Prowse
Export Development Manager & Team Leader
Phone 02 8295 2318
Email wayne.prowse@horticulture.com.au

Please find direct links to information regarding:

• HMAC  
• AUSTRALIA fresh   

HMAC (Horticultural Market Access Committee) and Market Access

HMAC is a committee which holds responsibilities on behalf of the Australian horticultural industry to consider, prioritise, promote and communicate all market access issues which are of industry significance. The committee undertakes these responsibilities under arrangements and in consultation with industry associations and their members, government agencies, the research community and others who are involved and instrumental in achieving market access outcomes.

Market Access covers new or improved entry for horticulture products (fresh fruit, vegetables, nuts, cut-flowers and nursery production) into markets where terms and conditions of access need to be negotiated on an inter-governmental basis with those authorities responsible for the control of import, health and safety regimes.

AUSTRALIAfresh

HAL developed the AUSTRALIAfresh programme to create an easily recognised brand for a broad cross section of Australian fresh fruit and vegetables in key export markets.

AUSTRALIAfresh is utilised by exporters in association with their trading brands, promoting a range of products including apples, pears, citrus, stone fruit, table grapes and vegetables and has been adopted by several industries to generically promote their products.  

OVERVIEW OF AUSTRALIAN HORTICULTURAL EXPORTS - JANUARY 2001 TO DECEMBER 2006